Market Research Reveals
"Best Fit" Categories

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Want to lead with a fresh, new brand that consumers will embrace? RealAid, unlike many other potential brands, had little to no negative barriers to overcome, according to those who responded to our market research. 

 

Could I leverage the positive RealAid correlation to existing brands? Yes, and this would give your products a head start from the moment they are introduced. 

According to the national Market Research results ...
Both men and women consumers showed positive attitudes towards RealAid branding:
98% of respondents recognize RealAid as an entirely new brand name.
89% of respondents feel positive, open and receptive to the name.
And equally important, there was almost no negative predisposition to the name to overcome.

Over 50% of the consumers who responded to our market research survey positively linked the RealAid brand to these products:
  - Bandages/ Joint Pain Ointments
  - Sports / Energy / Fitness Drinks
  - Cold Medications / Allergy Relief

Over 32% of the consumers believed RealAid has multi-branding appeal.
  - Other products with high survey scores include: Diet/weight loss tablets, aspirin,
    vitamins, herbal products, hearing aids and arch supports

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RealAid Trademarks Get information about the Company's trademark rights and Notices of Allowances received from the USPTO.

RealAid Brand Value Learn how the RealAid brand name can be used to boost sales across generations and build product loyalty.